Element's Strategic Expansion into Asia
April 25, 2024
4 minutes
Element Fleet Management's recent expansion into Singapore and official commencement of operations there marks a significant milestone in the Company's ongoing strategic initiative to enhance its global procurement capabilities and strategic sourcing relationships in Asia.
Collaboration with BYD: Advancing Sustainable Solutions
Element recently announced it entered into a collaboration agreement with BYD, the world's leading new energy vehicle (NEV) manufacturer and power battery supplier. The partnership reinforces a shared commitment to advancing sustainable, zero-emission solutions in the fleet management industry. The agreement also complements Element's global alliance with Arval, further demonstrating its dedication to promoting decarbonization efforts worldwide.
Leadership and Vision for the Future
Leading Element's operations in Singapore is newly appointed Christine Lee Barber, Head of Asia Operations. Lee Barber, who has in-depth knowledge and expertise within the region, and will be accountable for strategic sourcing and relationship management in order to solidify and expand Element's relationships with Asian-based original equipment manufacturers (OEMs).
Commitment to a Sustainable Future
Element's expansion into Singapore and its partnership with BYD reflect an important step forward for the company as they strengthen capabilities to meet the growing global demand for decarbonization solutions in the fleet industry and forge new relationships in a region with tremendous growth potential.
Element remains committed to solidifying its position as a leader in sustainable fleet management and to finding new ways to reduce emissions and promote a more sustainable future for all.
